Hubtel
Hubtel is Ghana's leading payment service provider and super-app, offering digital commerce, food delivery, and payment processing for merchants and consumers.
- Founded
- 2005
- Headquarters
- Accra, Ghana
- Employees
- 441-700
- Sector
- Fintech / Digital Commerce
About Hubtel
Founded in 2005 as SMSGH, Hubtel has evolved from a bulk messaging service into a comprehensive digital ecosystem. The company operates a super-app that integrates food delivery, bill payments, and e-commerce services. It serves as a licensed Payment Services Provider under the Bank of Ghana, facilitating transactions for retailers, schools, and government entities.
The platform is a significant driver of digital finance in Ghana, processing approximately 12% of the country's total digital transaction volume. With a focus on capital efficiency, Hubtel transitioned to a full-stack commerce model, maintaining high daily active user engagement while expanding its infrastructure to support millions of monthly active users across various sectors.
What they do
Hubtel provides a licensed platform for payment processing, food ordering, and everyday essential services like bill payments and airtime purchases. It also offers bulk messaging gateways and revenue management tools for local businesses and large-scale service providers.
Highlights
- Processes approximately 12% of all digital transaction volume in Ghana.
- Serves 2.2 million monthly active users with roughly 10 million daily transactions.
- Maintains a distributed workforce across 10 countries, including Ghana, Germany, and the UK.
- Successfully migrated to AWS, resulting in $1.5 million in annual infrastructure savings.
- Named winner of four awards at the 2025 Digital Innovation Awards.
- Recently appointed senior advisors from Uber and Bank of America to drive Pan-African growth.
Talent and hiring
Hubtel maintains a large technical team, frequently hiring for roles in cloud engineering, mobile engineering (iOS and Android), and backend development.
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